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Would you like to tell us about a lower price? If you are a seller for this product, would you like to suggest updates through seller support? A cocktail party. A terrorist cell. Ancient bacteria. An international conglomerate. All are networks, and all are a part of a surprising scientific revolution.

In Linked , Albert-Laszlo Barabasi, the nation's foremost expert in the new science of networks, takes us on an intellectual adventure to prove that social networks, corporations, and living organisms are more similar than previously thought. Barabasi shows that grasping a full understanding of network science will someday allow us to design blue-chip businesses, stop the outbreak of deadly diseases, and influence the exchange of ideas and information.

Just as James Gleick and the Erdos-Renyi model brought the discovery of chaos theory to the general public, Linked tells the story of the true science of the future and of experiments in statistical mechanics on the internet, all vital parts of what would eventually be called the Barabasi-Albert model. Read more Read less. Frequently bought together. Add all three to Cart. These items are shipped from and sold by different sellers.

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Previous page. Network Science. Robert Gray Dodge. Nicholas A Christakis. Next page. Review "These laws of networks may prove as robust and universal as Newton's laws of motion. A sweeping look at a new and exciting science. Linked is a playful, even exuberant romp through an exciting new field.

Albert-Laszlo Barabasi can go one better. In just three years, his discovery has started making waves in fields as diverse as ecology, molecular biology, computer science, and quantum physics. It's the fact that all of these networks can be explained and understood using the same concepts, and the same mathematics, that makes this book so important. Barabasi may be a scientist, but he didn't neglect his liberal arts education; his Renaissance man's curiosity roves across history, economics, medicine, and pop culture.

He writes in understandable lay-speak glittering with wit. Customers who bought this item also bought. Complexity: A Guided Tour. No customer reviews. How does Amazon calculate star ratings? The machine learned model takes into account factors including: the age of a review, helpfulness votes by customers and whether the reviews are from verified purchases.

Review this product Share your thoughts with other customers. Write a customer review. Most helpful customer reviews on Amazon. Verified Purchase. A gentle introduction to the concept of networks and related topics in graph theory and statistics. Very light on math most formulas are relegated to footnotes , heavy on examples from a wide variety of fields, interesting trivia and wit. This book is a joy to read and it can help you get in the proper mindset to "grok" networks; however, it won't make you an expert in computer science or social media marketing.

You should also be aware that it was published in , long before the era of Facebook and web apps the author, rather endearingly, calls web pages "documents" and capitalizes "Website" so adjust your expectations accordingly. All in all, a good pop-science book.

This is neither Gladwell, Thaler, nor Kahneman. I hoped for a distillation of scientific discovery for an average guy.

I had a minimal understanding of network science that drew me to the topic, and this book added no explicit insights to that understanding. It's poorly edited, and it may be outdated as other, newer books, individually, better describe relevant aspects, including network security, disease propagation, and so on.

What it says is true and it is extremely informative almost too much so because each chapter is the same practically; and if you've studied much about networks or sociology at all, many of it is already secondary. Good book for people who want a lot of needless text.

You don't need I found the book quite interesting. You don't need to be an expert math person to understand it. The book examines many types of networks such as webpages, citation networks, molecule delays, Airline Routing, Income Distribution, Popular Press Literature, Distance over which atoms communicate, Phase transitions in materials, and Experimental data.

These are examples of Power Distribution and not Bell Curve distribution networks, as most people believe them to be. The author explains in detail how the different types of networks can be sensitive to deliberate forms of attack.

It is interesting how the internet just expanded by its self and became organized in a way no one expected. I wanted to find out what was discovered after Chaos Theory - complex systems, networks, and the implications of social media networks. I gave up on this book at the midpoint - what in UK we call, 'the bleeding obvious', and most of it from Hungary and Notre Dame, if you believe that.

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The Formula

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Linked is his first book that introduces the highly developed field of Network Science to a broad audience. Linked has become a bestseller with more than 70, copies sold after fourteen printings and it was selected as one of the Best Business Books in The main purpose of Linked is to introduce the science of networks to the general audience. It provides an easy and readable introduction to the main models and properties of networks and their applications in many areas of real life, such as the spread of epidemics, fighting against terrorism, handling economic crises or solving social problems of the society.


Too often, accomplishment does not equate to success. We did the work but didn't get the promotion; we played hard but weren't recognized; we had the idea but didn't get the credit. We've always been told that talent and a strong work ethic are the key to getting ahead, but in today's world these efforts rarely translate into tangible results. Recognizing this disconnect, Laszlo Barabasi, one of the world's leading experts on the science of networks, uncovers what success really is: a collective phenomenon based on the thoughts and praise of those around you. In The Formula, Barabasi highlights the vital important of community respect and appreciation when connecting performance to recognition--the elusive link between performance and success. By leveraging the power of big data and historic case studies, Barabasi reveals the unspoken rules behind who truly gets ahead and why, and outlines the twelve laws that govern this phenomenon and how we can use them to our own advantage.



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